EJLA

ALL VISUAL IDENTITY GRAPHIC SYSTEM WEB DESIGN PRINT+EDITORIAL VIDEO EXHIBITION INSTALLATION+SCULPTURE PAINTING ILLUSTRATION MUSIC

SADA
2024

SADA identity zeroes in on the atmosphere that a candle creates around it, once lit. The letters of the logo frame the visual, be it an illustration, a text or a video.

Stichting JA!
2024

JA! Foundation in Amsterdam, an organisation with a mission to bring mental health faster to young adults, was in need of a rebranding. The red line represents the human touch that permeates all of their work, and the colour palette combines the healthcare industry blues and greens with Amsterdam’s red.

together with Susan Zwijgers, Tjarda Hansma, Robert-Jan Glas and Glenn Manuel da Silva

Christiania
2024

In April 2024 Pusher street was finally closed, marking an end to drugs in the free town of Christiania in Copenhagen. To share the news with the rest of the city, we created a campaign highlighting all of the lovely things you are able to do in Christiania. The series plays on the idea of confetti, that are inspired by the flag of Christiania - three yellow dots on a red background.

Done under creative and art direction of François Andrivet and Sophie Gevind/Public Service Agency

DE SERIEN / Ungdomsbureauet
2024

A graphical system for a website showcasing stories told by people from marginalized social groups in Denmark. Developed together with Public Service Agency.

Flower series 2
2024

Building on Flower series 1, with the same fascination of flowers and their position in our culture.

SADA
2024

SADA is a research into the plasticity of time and flexibility of space. The project is based around the temporal sculptures that utilize the cross-cultural symbolism and body of candles, in order to activate their surrounding, visualize human perception of time, and, through their ephemerality, question its relentless flow. The aim is to interrelate the subjective and objective within the sculpture, while allowing the audience to have a moment of respite, a moment to just breathe.

Flower series 1
2024

Flowers as a phenomena have become influential in my thinking. Their position in our culture, of simply being, and that being enough, is a fascinating position.

Bram Petraeus
2024

A visual identity and website design for Bram, a Dutch photographer based in Amsterdam.
The identity is outspoken, yet elegant, inspired by the crisp, crystal-clean focus recognizable in his work. Calm, yet inviting a second, more attentive look, much like his work.

Warm Bad
2022-24

A selection of posters for a series of improv dance and music events in Amsterdam

typefaces by Collletttivo and Charlotte Rohde